Wednesday, September 23, 2009
OMG! Liv Dolls Totally Aren't Bratz, LOL
Here's an idea: if you set out to create a new toy with the mindset that you are going to break out of your trend of making "toys for boys," you are probably going to create a toy that won't offer a real alternative in the "girl aisle." Particularly if you think the problem with Bratz is their collagen-injected lips and inflexible joints, and that Barbie's only problem is that she sets her career sights too high.
You can read more about Spin Masters (no really, that is their name) attempt to give 6-10 year-old girls "what they really want" at Mother Jones.
Image via ShoppingBlog.